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London, United Kingdom · Founded in 1730

Floris

Since 1730, the shop at 89 Jermyn Street has carried on an English perfumery of quiet elegance, handed down from generation to generation within the same family.

Official website(new tab)

History

In 1730, Juan Famenias Floris and his wife Elizabeth opened a shop selling perfume, combs and shaving goods at 89 Jermyn Street, in London's St James's. The shop is still the heart of the house, and their descendants run it to this day.

In 1820, Floris received its first Royal Warrant, as comb maker to King George IV. The house's ledgers record famous customers, from Winston Churchill, who bought Special No. 127, to Ian Fleming, who mentioned Floris in his James Bond novels. No. 89, created in 1951, bears the shop's number.

Founded
1730, London
Founded by
Juan Famenias FlorisElizabeth Floris

Milestones

  1. 1730The shop at 89 Jermyn Street opens
  2. 1820First Royal Warrant, under George IV
  3. 1951No. 89 is created
  4. 2017The house museum opens on Jermyn Street

The house’s fragrances

Season
Moment

7 fragrances

Floris

No. 89

Woody · Eau de toilette